In the French industrial landscape, there are a number of company stories that stand out for their charm and authenticity. Such is the case with Confiserie des Hautes Vosges (CDHV), a family business that got off to a rather unexpected start and has since come to embody sweetness and traditional know-how.
From romantic origins to company creation
The story begins in 1986, when Jean-Marie Claudepierre, a young man from a longshoreman’s background, decides to unite his life with that of a sweet-seller’s daughter. This unexpected marriage between the physical world of woods and the softer world of confectionery created a spark that gave birth to Confiserie des Hautes Vosges. Jean-Marie, seeing an opportunity to build something unique, brings his brother Bernard and sister Marie-Jeanne on board.
Family development
The confectionery business grew gradually, as the family itself expanded. In its heyday, up to fourteen members of the Claudepierre family worked together, creating not only sweets but also a unique working atmosphere, welded together by blood ties and shared affection. This family integration is one of the secrets of the company’s longevity and success. Each member brought his or her own talent and passion, strengthening the company from within.
Passing the torch
Today, the children of the three co-founders are at the helm of the company, continuing the adventure and perpetuating the tradition. Fabienne Picard, Jean-Marie’s daughter, heads the company as Chairman and CEO. Nathalie Simon, Bernard’s daughter, is Human Resources Director, while Pascal George, Marie-Jeanne’s son, is Production Director.
Production philosophy: a commitment to tradition
Bonbons des Vosges, produced by CDHV, are made using traditional methods, guaranteeing not only authentic taste but also impeccable quality. These recipes, handed down from generation to generation, are at the heart of the company’s production strategy. The family’s commitment to maintaining these traditional methods is a direct response to an era when mass production and standardization tend to dominate the food industry.
A strong regional contribution
The CDHV not only contributes to the preservation of the Vosges culinary heritage, but also plays a crucial role in the local economy. By employing members of the community and sourcing local ingredients wherever possible, the confectionery strengthens the economy of the Hautes Vosges and keeps the regional culture alive.
Looking ahead: challenges and opportunities
Faced with modern challenges such as market globalization and new health standards, Confiserie des Hautes Vosges continues to innovate while remaining true to its roots. Adopting new technologies to improve production without compromising end-product quality is a priority. What’s more, the company is increasingly export-oriented, seeking to share the unique taste of Vosges sweets with the whole world.
In conclusion, Confiserie des Hautes Vosges is a perfect example of how a company can remain true to its origins while adapting to changing market demands. Rooted in tradition and supported by a dedicated family, CDHV continues to shine as an example of quality and authenticity in the French confectionery industry.
